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View Premium Selection shows overview of Spring.Summer 20

Dec '18
View Premium Selection shows overview of Spring.Summer 20
View Premium Selection, the exclusive preview concept from Munich Fabric Start, displayed a comprehensive overview of the new 2020 Spring.Summer season fabric collection. The trade show, held on December 4 and 5, 2018, showed a growing openness to new looks and textile innovations and a suitably creative line-up featuring 400 high-quality collections.

Welcoming the numerous purchasing teams, designers, and product managers from leading European brands, Munich Fabric Start’s Preview Textile Fair was very well attended over both days, according to a press release on the show.

Grainy textures and natural irregularities are being talked up in many quarters for Summer 2020 – translated as linen and linen blends or wool admixtures. Alongside this, sporty themes with nylons, cotton coatings, and laminates for outerwear together with workwear inspirations are also becoming a promising topic. Classic checks and stripes take on a new twist thanks to new colours combinations or in a mix and match with prints. The colour scheme contrasts with those now tried and trusted summer darks in radiant, optimistic base tones with many fresh greens, yellows and an array of apricot through to red tones. There is lots of movement in menswear.

“Many customers are very consciously seeking non-flats. So things can now also become higher contrast in menswear and for summer thanks to textures and three-dimensionalities,” Nicola Aldo Küpfer from Niggeler und Küpfer said.

This means menswear fabrics are suitably multifaceted: alongside a new take on stripes, jacquards and sporty checks, striking geometrics can be found here through to micro patterns with a feminine slant.

The general idea is to create a line-up for an up-and-coming consumer base that breaks with traditional patterns in an entirely unbiased and uncategorised way, one that prefers an age and gender-neutral clothing style and, at the same time, seeks answers to the pressing issues of our time in the handling of resources. This was also the topic in intense conversations at the fringes of the trade fair as well as over lunch or in the evening when colleagues wound down from their day at the fair at View X-Mas Moods.

Suppliers at View have also adapted their portfolios to suit purchasing requirements. In addition to 80 per cent of the finished summer collections, many exhibitors also offer winter repeat ranges or immediate ranges. To supplement this, the amount of early information via trend offices and colour specialists has seen a continual rise over recent years.

“View’s continuing positive development confirms that in this sector since 2008 we have offered the perfect platform at the right time. The positive feedback from the market, the great appreciation of the services offered and the unique atmosphere all provide the right setting to further develop collections and individual topics interactively in direct exchange with suppliers at View,” Sebastian Klinder, managing director Munich Fabric Start said. (GK)

Fibre2Fashion News Desk – India

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Boardriders Asia Sourcing Limited
Guess Europe Sagl,
Rayonese Textile Inc., Division de Culp Inc.
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Truetzschler India Private Limited
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Tory Burch Hong Kong Ltd
Chico’ FAS
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Huntsman (Singapore) Pte Ltd
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The LYCRA Company Singapore  Pte. Ltd
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January 2022

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