Kimberly-Clark unveils new KLEENEX facial tissue box
21 Mar '06
2 min read
Personal care products information provider Kimberly-Clark Professional has introduced an elegant new design for its KLEENEX Facial Tissue box for away-from-home markets throughout the world.
"The new graphic design will present a single KLEENEX Brand image to their customers worldwide, while providing them with the same high quality that they are accustomed to from this trusted brand," said Jan Spencer, President, Global Kimberly-Clark Professional.
"It will also help their global customers convey a consistent decor and corporate image, further demonstrating their commitment to offering the best care for their customers wherever they are."
The new platinum swirl design will be featured on KLEENEX Flat and Boutique tissue boxes.
The graphics were also designed to better coordinate with current washroom and office decors.
Kimberly-Clark Professional previously offered more than 29 different graphic designs for its KLEENEX Facial Tissue boxes to away-from-home customers in 118 countries.
The last package redesign was in 1999.
Kimberly-Clark Professional offers a range of well-known brands and product solutions for workplace settings, Do-It-Yourselfers (DIY) and away- from-home washrooms.
Kimberly-Clark Professional workplace products include safety apparel, gloves and related accessories as well as task-engineered wipers for both "clean" and "dirty" manufacturing environments.
DIY and professional contractor products include solutions for home improvement and automotive projects that make fixing up and cleaning up fast, easy and efficient.