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Ispo summer '06 expands its textile offer with three special formats

30 Jun '06

3 min read

For the coming German sporting goods exhibition Ispo summer06, Ispo has created three newly designed and attractive areas in Hall A1 within sportswear_ispo: the Golfwear Village, beachwear_ispo and the Kidz Village.

The Golfwear Village in Hall A1 next to the West Entrance sees itself as supplementing autumn's Golf Europe, the leading European trade fair for golf which takes place in Munich in October.

The Golfwear Village at ispo summer 06 concentrates deliberately on textiles only. At the early date of Ispo summer 06, there is already a need for communication between the golf clothing industry and specialized retailing, and Ispo enables the manufacturers of golf wear to present their collections already at the beginning of the golf season. In layout, materials and colour design, the standbuilding has been specially arranged and adapted to the sport.

Among the brands presenting themselves within this special area are Luhta, Head, Sport Garmisch, Alaska Sportdress, Masters, Daniel Hechter Sport and Croquet and Golf. For the first time, Croquet and Golf as well as Head are taking advantage of this opportunity to present their collections and golf assortments to the international specialised trade. The Golfwear Village is a successful combination of golf ambience, business platform and barometer of trends.

Just as convincing and contemporary is the newly designed Beach Village – the exhibitors and ispo worked together on its new and authentic appearance. A catwalk spans a six-metre pool lined by a sandy beach, palms and deck chairs, thus inviting the visitor to relax and feel good.

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