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Delhi is a very lucrative market for Cotton County

19 Feb '07
2 min read

Cotton County – one of the renowned readymade garment brand from the house of Nahar Industrial Enterprises Ltd (NIEL) has opened its 11th Store in Delhi & NCR. With the opening of the new company owned showroom at Pitampura, Pacific Mall (the upcoming shopping hub of North Delhi)the total no of showroom goes up to 204.

"Cotton County has been working hard to grow its network and opening of 200 stores is a sign of growing retailer customer relationship and we would further strengthen this relation with Cotton County's largest chain of readymade garments in India."

"In a span of one year they have reached to the mark of 200 stores. After capturing the markets in tier 1 and tier 2 cities Cotton county is penetrating into the metros and malls and definitely is leaving a mark with its highly affordable price" Says Mr. Sachin Sahni, Vice President, Cotton County.

Speaking on the occasion of store opening, Mr.Navin Arora, Retail Manager, Cotton County said, "Delhi is a very lucrative market for us. The people love to shop and experiment with there wardrobe and Cotton County gives them a choice for apparels which are high on quality & fashion, but affordable on prices."

"That's why in a short span of time Cotton County has been successful in creating a distinct niche in the highly competitive readymade market in India." The Nahar Retail Ltd is accompany owned outlet and will be offering the exclusive Cotton County collection.

Cotton County is the retail venture of Rs. 700 crore Nahar Industrial Enterprises Ltd. (NIEL), which is country's leading integrated textile company engaged in spinning, weaving and garmenting. Company's complete in-house hi-tech knitting, dyeing, mercerizing, finishing, compacting, embroidery and manufacturing facilities ensure total quality control at all levels of manufacturing.

The in-house design studio is also well laced with expert professionals and latest software. The company has the distinction of credit to opening India's first exclusive factory outlets chain. It is aiming to open 250 outlets by the end of march 2007 and 1000 by the end of year 2010.

Nahar Industrial Enterprises Ltd, India

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