News Flash

Innovative COOLMAX fabric makes crossing finish line a breeze

14 Nov '07

3 min read

Several leading sock companies will launch a bevy of innovative technologies, featuring COOLMAX fabric for spring/summer '08 at The Running Event, an industry expo and conference for specialty retailers in Austin, Texas.

Additional new technologies will also combat blisters and odors and boost comfort from heel to toe, for everyone from weekend warriors to marathon runners.

Designed for extreme conditions, Injinji's Performance Series tetratsok is engineered with AIS (Anatomic Interface System) technology, constructed with an inner lining of COOLMAX.

As the only five-toe sock certified to use COOLMAX fabric, the tetratsok manages moisture in the toe box.

According to General Manager Jan Kimbrell, the unique and patented construction is designed to mold to the foot's contours, increase tactile sensitivity, massage pressure points, improve circulation and eliminate blisters.

Blisters are also an injury of the past with Feetures! Patented Coolfeet Ventilation System made from COOLMAX fabric with freshFX fiber and its seamless PerfectToe.

The system provides 360° mesh ventilation for maximum air flow and breathability while a hand-linked seamless toe provides maximum comfort. Plus, power bands of LYCRA fiber hug the foot and keep socks in place while the freshFX fiber keeps odors under wraps.

The originator of activity-specific foot protection sock products, THORLO Inc 's latest entry is a thin COOLMAX sock that provides superior wicking characteristics while offering the most padding available in a lightweight construction, according to Marketing Director Jeff Lawson.

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