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High-tech performance clothing for outdoor industry
27 Dec '07
3 min read
Leading merino clothing specialist Icebreaker is launching a range of high-tech performance clothing for people who take their outdoor sports seriously.
Icebreaker's new GT range – the most technical range the company has ever produced – emphasises comfort and performance for hikers, mountain bikers, climbers, skiers and snowboarders.
Merino wool is the ideal fabric for high-output sports because it is incredibly lightweight, breathable, wicks away sweat, prevents friction and repels odour.
The fabric releases water very quickly, a plus for travellers who need their clothing to dry as soon as possible after washing.
Icebreaker designer Jason Phillips says the new GT range is an unbeatable combination of premium-quality merino wool – produced in the Southern Alps of New Zealand, the world's finest merino-growing country – and the latest cutting-edge developments in performance clothing.
"As soon as we were able to make these beautiful lightweight jerseys, we thought about the people who really needed them," he says.
"People who wear Icebreaker want to get out in the world and have fun, and they don't want to be wearing synthetics all over their bodies."
Every element of the GT range is functional, and designed to lift the wearer's performance. Even the zippers are reflective.
The garments have 360 degree reflectivity: reflective graphics enable them to be seen from every angle. "If you're trail running at dusk, there's a high visibility graphic on all sides of the garment to ensure any passing vehicles will see you," says Jason.
Icebreaker's new GT range – the most technical range the company has ever produced – emphasises comfort and performance for hikers, mountain bikers, climbers, skiers and snowboarders.
Merino wool is the ideal fabric for high-output sports because it is incredibly lightweight, breathable, wicks away sweat, prevents friction and repels odour.
The fabric releases water very quickly, a plus for travellers who need their clothing to dry as soon as possible after washing.
Icebreaker designer Jason Phillips says the new GT range is an unbeatable combination of premium-quality merino wool – produced in the Southern Alps of New Zealand, the world's finest merino-growing country – and the latest cutting-edge developments in performance clothing.
"As soon as we were able to make these beautiful lightweight jerseys, we thought about the people who really needed them," he says.
"People who wear Icebreaker want to get out in the world and have fun, and they don't want to be wearing synthetics all over their bodies."
Every element of the GT range is functional, and designed to lift the wearer's performance. Even the zippers are reflective.
The garments have 360 degree reflectivity: reflective graphics enable them to be seen from every angle. "If you're trail running at dusk, there's a high visibility graphic on all sides of the garment to ensure any passing vehicles will see you," says Jason.
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