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Jason Markk and Ortholite launch Level Up and EZ Flats

11 Nov '17
2 min read
Courtesy: Jason Markk
Courtesy: Jason Markk

Jason Markk and Ortholite have launched Jason Markk Level Up and Jason Markk EZ Flats to bring two new soles for footwear enthusiasts. Each insole is designed with OrthoLite’s proprietary open-cell structure which allows for more air to circulate in and around the shoe leaving sneakers as fresh as they look. They are superior in support and comfort also.

Utilising three different foam densities, the Jason Markk Level Up insoles provide a comfortable, custom fit with varying levels of energy return, perfect for any kind of active lifestyle sneaker. The Jason Markk EZ Flats use dual density memory foam to provide instant cushioning and comfort to flat shoes with an easy cut-to-size and insert design.

“In addition, the patented antimicrobial foam with moisture wicking technology removes moisture away from the foot to create a cooler, drier, healthier shoe environment,” says a press release.

"I chose to partner with OrthoLite for our insoles because I wanted to create the best possible and most innovative product on the market,” said Jason Markk, founder of Jason Markk.

“This is an exciting opportunity to introduce our technology to the sneakerheads, one of the most passionate and knowledgeable communities in the footwear industry,” said Skip Lei, vice president of innovation and strategic partnerships at OrthoLite. “We are thrilled that Jason Markk asked OrthoLite to create two new customized insoles that will bring an extra level of comfort and performance for their customer’s sneakers,” he added.

Building the foundation of Jason Markk with a grassroots approach, enthusiasts, collectors and publications quickly recognized it as the most trusted and innovative grassroots-built premium shoe care brand.

Ortholite is the world’s number one supplier of open cell foam insoles found in more than 400 million adults’ and children’s shoes across all categories. It is committed to help athletes of all ages achieve their dreams. (VM)

Fibre2Fashion News Desk – India

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