Home / Knowledge / News / Information Technology / 10mn Japanese users sign up for Uniqlo mobile service
10mn Japanese users sign up for Uniqlo mobile service
28
Jun '13
UNIQLO announces that more than 10 million users across Japan have signed up to its UNIQLO Mobile Members Service, through registering e-mail addresses and downloading the UNIQLO mobile phone application.

UNIQLO surveyed some 2,000 customers over May, with results showing that about 40% of respondents access the UNIQLO site more than once a week - making it also the most used corporate application in Japan (defined as those used to promote products and services).

To celebrate this milestone, strengthen communication with its customers, and offer an even greater shopping experience online and off, UNIQLO plans to expand its range of smartphone applications in Japan. On June 18, UNIQLO also plans to launch official Facebook pages, and Twitter and Line accounts in Japan.

From mid-June, UNIQLO is adding a barcode reader to its smartphone app for the first time, to allow visitors to UNIQLO stores to use their phone to instantly view information about products - such as color availability, fabric details, high-performance features, and price. It will also offer an expanded My News service, allowing UNIQLO staff at selected stores to share the latest product information with customers.

Further, UNIQLO has updated the review function, adding a reply capacity to the posting function, and offering an online forum for customers to share personal style tips. The app also hosts a Q&A section, to directly respond to customer questions.

Finally, between June 4 and June 30, UNIQLO is asking its customers in Japan to post ideas on the UNIQLO community site "Let's make it together, UNIQLO for all" to make its mobile and online lineup even more easy-to-understand and accessible.

UNIQLO plans to use this site as an additional means of directly communicating with customers, and will select winning ideas - to be announced on the UNIQLO community site in mid-July. Winners are invited to join planning meetings for the UNIQLO Mobile Membership Service, and win a complementary outfit coordinated by a fashion sommelier at the UNIQLO MARCHÉ PRINTEMPS GINZA Store in central Tokyo.

Uniqlo


Must ReadView All

Pic: Shutterstock

Fashion | On 2nd Dec 2020

Fashion industry suffering worst year on record: report

Global fashion sales and economic profit—a measure of value where...

Pic: Global Fashion Agenda

Apparel/Garments | On 2nd Dec 2020

GFA launches Circular Fashion Partnership in Bangladesh

Denmark-based sustainability forum Global Fashion Agenda (GFA)...

Pic: Shutterstock

Textiles | On 2nd Dec 2020

Pakistan's textile & apparel exports up 3.78% in July-Oct

The value of textile and garment exports from Pakistan rose by 3.78...

Interviews View All

Viral Desai, Zenitex Mill Pvt Ltd

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Dinaz Madhukar, DLF Emporio and DLF Promenade

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Textile Industry, Head honchos

Textile Industry
Head honchos

Social media critical in regeneration of businesses

Nitesh Mittal,

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Mario Ploner,

Mario Ploner

<div>Italian company Tecnomeccanica Biellese specialises in planning and...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Michael Jaenecke, Messe Frankfurt

Michael Jaenecke
Messe Frankfurt

From May 14 to 17, international exhibitors will present the entire...

Prof Seokheun (Sean) Choi, Binghamton University, State University of New York (SUNY)

Prof Seokheun (Sean) Choi
Binghamton University, State University of New York (SUNY)

A team of researchers from the State University of New York (SUNY),...

Akta Adani, India Boulevard

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Sandeep and Sarah Shaikh Gonsalves, SS Homme

Sandeep and Sarah Shaikh Gonsalves
SS Homme

SS Homme celebrates the craft of traditional tailoring through the bespoke ...

Wendell Rodricks, Wendell Rodricks

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search