In-store, the RFID tags are read in five places: at the point of receiving; between the back room and front of the store; on shelves; with mobile devices used to resupply stock; and at the point of sale, where the RFID tag is removed to ensure customer privacy and data protection.
This way Karstadt store management can tell in real-time where each apparel item is and which styles and sizes are selling best. If those styles and sizes are getting low in number, more can easily be ordered before an out-of-stock situation occurs that could potentially send disappointed customers to competitors.
According to Rainer Jilke, Karstadt's Departmental Head of Process Organisation Purchasing and RFID Manager, his company's real-world evaluation of item-level RFID could lead to a chainwide deployment based on a positive return on investment (ROI).
“With ADT's Sensormatic iREAD RFID platform, initial deployment was easier than it otherwise might have been and ongoing operating costs are lower,” he said. “When we add in all the other benefits, we expect it will help tip the balance toward a positive ROI much faster.”
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ADT Security Services Inc
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