Home / Knowledge / News / Information Technology / MANGO launches an application for the iPhone

MANGO launches an application for the iPhone

26
May '10
MANGO, Spain's most international fashion company, is launching an application for the iPhone which will allow its users to discover all the latest company news and stay informed of the latest promotions, while offering them exclusive discounts. This new application, which allows its entire content to be shared via e-mail or social networking sites, is available worldwide in Spanish, English, French and German. Users can download it free of charge either on the device via the App Store or on the computer via iTunes.

The application features various sections. The application also includes a virtual store assortment, Shop Online, where you can purchase any product quickly, simply and safely. The Mix & Match section simulates a virtual Interactive fitting room where users can upload their own photos and dress up in MANGO clothes, as in an enhanced reality game. Another section, Favourites, allows users to save their favourite garments in a virtual shopping basket shared with the mango.com website or save a look to purchase it later in store.

The application also has additional features, such as a directory and a store locator. The latter uses global positioning technology to inform users of the closest MANGO store to their current position. Information which MANGO will use to tailor its offer to each customer and notify them of new products and benefits which may be of interest to them.

MANGO is Spain's second largest exporter of women's fashion. Its concept is based on an alliance between a quality product, in accordance with the latest fashion trends, and an affordable price. The brand image is reinforced by its company-owned stores, which represent the calling card for the brand and create a dynamic atmosphere in accordance with the personality of its customers.

MANGO currently has a total of 1,431 stores in 100 countries. In 2010, it will enter Iraq and New Caledonia for the first time. Throughout 2010, the chain plans to increase its number of stores by 150. The locations for the new stores include Beijing, Bogotá, Caracas, Dubai, Kuwait, Lyon, Marrakech, Milan, Moscow and Paris.

MANGO


Must ReadView All

Pic: Shutterstock

Textiles | On 18th Feb 2020

Turkey, Pak want to raise bilateral trade volume to $5 bn

Turkey and Pakistan want to raise bilateral commercial and economic...

Pic: Shutterstock

Apparel/Garments | On 18th Feb 2020

Bangladesh RMG exporters expect order shift from Cambodia

Bangladesh's readymade garment (RMG) exporters feel the suspension of ...

Pic: Shutterstock

Apparel/Garments | On 18th Feb 2020

GMAC dissatisfied with EU following partial EBA suspension

Expressing disappointment over the February 12 decision by the...

Interviews View All

Darshan Mehta, Infinium Polychem

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

Representatives, Textile & apparel industry

Representatives
Textile & apparel industry

GST is a complicated and lengthy process

Mandeep Nagi, Shades of India

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Cong Zheng,

Cong Zheng

The China Textile Machinery Association (CTMA) is a social-economic...

Tom Adeyoola,

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Rikesh Mistry,

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Ray Baughman, University of Texas -Dallas

Ray Baughman
University of Texas -Dallas

<div>A team of scientists and researchers have discovered twistrons,...

Michael Jaenecke, Messe Frankfurt

Michael Jaenecke
Messe Frankfurt

From May 14 to 17, international exhibitors will present the entire...

Prathyusha Garimella, Prathyusha Garimella

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Priya Somaiya, Usha Social Services

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Akta Adani, India Boulevard

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search