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Saks Fifth Avenue selects NuOrder's merchandising platform

Jun '20
Pic: NuOrder
Pic: NuOrder
NuOrder, the premier B2B ecommerce and retail assortment platform, has joined hands with luxury retailer, Saks Fifth Avenue, to streamline its buying process and merchandising approach, enabling an enhanced luxury shopping experience for customers across all channels. Saks Fifth Avenue is known for its American and international designer collections.

Known for placing fashion at the forefront, Saks will leverage NuOrder’s leading technology to digitally curate and deliver a fresh merchandise assortment across the apparel, footwear, and accessory verticals. Through the system’s ability to present the full seasonal market buy in a visually compelling and easy-to-use presentation, this technology will allow the Saks buying team to more efficiently identify merchandising opportunities aligned with seasonal trends and customer expectations, according to a press release by NuOrder.

Saks plans to utilise NuOrder’s technology across its buying, planning, digital, and marketing functions enabling it to apply a more data-driven approach in decision making, forecasting and performance analytics. In addition, Saks vendors will have access to a more streamlined and integrated selling experience through the use of centralised, digital line-sheets, and catalogues, as well as the ability to collaborate in real-time.

“Saks Fifth Avenue is known for delivering an effortless and individualised customer experience. As part of this, we strive to offer an assortment that is new, unexpected and exclusive. To maintain our leadership in luxury retail, we have been evolving our merchandise strategy to continually deliver the best edit for our customers, when and where they want it. While these efforts have been underway for some time, the current environment has given us the opportunity to accelerate our plans. Our adoption of NuOrder’s data-driven platform is an important step in our strategy, enabling us to better collaborate with our vendor partners, drive inventory efficiency and ensure merchandise effectiveness across all touch-points,” Tracy Margolies, chief merchant, Saks Fifth Avenue said.

"NuOrder’s progressive technology is transforming the retail industry by helping retailers and brands collaborate and assort in a data-driven fashion. Now more than ever, the industry needs to evolve how it’s doing business and Saks is at the forefront of driving innovative change at a time the industry needs it the most. By adopting technology to visualise the product assortment right down to the store level, it will help push Saks and their vendor partners forward,” Olivia Skuza, co-founder and co-CEO, NuOrder.

Fibre2Fashion News Desk (GK)

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