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X-Rite Pantone unveils appearance exchange file format
24
Oct '16
X-Rite Pantone, X-Rite Incorporated subsidiary that offers colour management solutions for manufacturers, retailers, printers, photographers, and graphic design, has released Appearance Exchange Format (AxF), a new file format that allows the full communication of visual appearance in a single, editable file in order to improve the virtualisation process.

A vendor-neutral format, AxF provides a standard way to store and share all relevant appearance data – colour, texture, gloss, refraction, translucency, special effects (sparkles) and reflection properties – across Product Lifecycle Management (PLM), Computer-Aided Design (CAD), and state-of-the art rendering applications. AxF enables an entirely new level of consistency and accuracy in the digital representation of physical materials across these tools, streamlining the design process and accelerating time to market.

AxF enables the creation of full-scale digital mock-ups featuring even sophisticated materials such as special-effects paints, leather, plastics, fabrics, wood, and brushed metals. AxF accelerates time to market by reducing design time and approval cycles. By solving interoperability issues across PLM, CAD, and rendering software applications, AxF ensures that design and marketing teams achieve a consistent look and feel from digital prototyping to showroom and point-of-sale environments.

In creating AxF, a format that identifies a material and describes all of its appearance properties, X-Rite gives designers a way to capture more than just colour. This capability is critical for complex materials with characteristics such as gloss, translucency, or special effects that influence perception of appearance.

Dr. Francis Lamy, executive vice president and chief technology officer, X-Rite Pantone said, “For a growing number of brands in industries ranging from automotive to fashion and home goods, apparel, and media and entertainment, product appearance is a crucial element of the buying decision. Appearance must, therefore, be an integral part of the design-to-production process and not just an afterthought. AxF makes this possible.” (GK)

Fibre2Fashion News Desk – India


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