Global marketplace is going through drastic changes and industry players find their marketing playbook becoming obsolete.Market today consists of hundreds of salesmen, all pushing their products which are similar in nature and shoppers keep moving from store to store, bargaining. The prices fall eventually, a decision taken by the business owners hoping for a lasting relationship with the consumer....

Indian fashion industry has evolved with spirit over time to keep in pace with the changing demands of people from all over the world. From the era of dominance of cotton and silk sarees the modern women are now opening up to flaunt designer sarees...

Of all the trendy dresses, the skirts are probably the most favorite among the women. Indian women like the stylish pleated skirts, ruffle skirt, straight skirt, fish cut wrap around skirts and the names and styles can go on. Skirt is not just a western dress...

Haiti is a small and beautiful island in the Western Hemisphere. The earthquake measuring 7.3 on the Richter scale had an immediate and devastating effect affecting the lives of 2.2 million people living in the Western Province of the country. Despite the outpouring help from various countries from all across the globe, the economic aftershocks of the quake cannot be dismissed....

China's apparel exports have hit new records during the past months. Drastic growth in the country's economic conditions and Government support has bestowed China to become a dominant player in the global textile arena. Exports of textile and apparels from China constitute an important segment of the developed and developing economies of...

A man has many different options when it comes to his neckwear. Depending on what he is attending, his neckwear should compliment him and match the setting. He will wear something completely different in a casual environment as he would in an elegant venue and the same goes for his neckties....