Home / Knowledge / News / Apparel/Garments / Laura Lang elected to VF's Board of Directors
Laura Lang elected to VF's Board of Directors
21
Oct '11
The Board of Directors of VF Corporation, a global leader in branded lifestyle apparel, has elected Laura W. Lang to serve as a director.

Lang is the global Chief Executive Officer of Digitas, the largest digital agency in the world and a unit of Publicis Groupe S.A. She is also the Executive Lead of the combined digital, social and mobile enterprise under VivaKi, which includes Razorfish, PhoneValley and Big Fuel. Lang is a member of Publicis Groupe's Executive Team (P12) and VivaKi Board of Directors.

Lang, 55, has held a progression of leadership roles with Digitas during the past 12 years. In 2007, she assumed her current role leading more than 3,000 employees in 32 offices across 19 countries on 5 continents. Since taking the helm, Lang has led Digitas to achieve record business growth, expanding its global footprint and becoming one of the leading buyers of digital media worldwide.

Most recently, Lang orchestrated the launch of a next-generation, customer-relationship management application, CRM365. CRM365, planned for a global expansion in 2012, is a social/mobile, data-driven system designed to help clients build meaningful connections with their most valuable customers. Lang is the only female CEO to oversee a billion-dollar digital enterprise within a communications holding company.

"Laura is known for her deep experience in digital marketing and brand management, as well as significant strategic and operational expertise," said Eric Wiseman, VF Corporation's Chairman and Chief Executive Officer. "I am confident that these skills, coupled with her global perspective and strong consumer orientation, will prove valuable to VF as we continue to strengthen our brands and business. I look forward to working with her as a member of our Board."

Lang holds a bachelor's degree from Tufts University and a master's of business administration from the Wharton School of the University of Pennsylvania.

VF Corporation is a global leader in branded lifestyle apparel with more than 30 brands.

VF Corporation


Must ReadView All

Courtesy: Raymond

Apparel/Garments | On 28th Jun 2017

Raymond plans to invest Rs 1,400 crore in Amravati plant

Raymond, Indian textiles and apparel major, has decided to invest Rs...

Textiles | On 28th Jun 2017

GST and textiles industry: Analysis and opinion

The Goods and Services Tax (GST) is at long last all set to be rolled ...

Textiles | On 28th Jun 2017

India probing dumping of polyester yarn by China

Indian government is probing anti-dumping allegations against a...

Interviews View All

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Anshul Sood
Oceedee

‘Indian footwear market is nascent and largely a trend follower’

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search