Home / Knowledge / News / Apparel/Garments / Laura Lang elected to VF's Board of Directors
Laura Lang elected to VF's Board of Directors
21
Oct '11
The Board of Directors of VF Corporation, a global leader in branded lifestyle apparel, has elected Laura W. Lang to serve as a director.

Lang is the global Chief Executive Officer of Digitas, the largest digital agency in the world and a unit of Publicis Groupe S.A. She is also the Executive Lead of the combined digital, social and mobile enterprise under VivaKi, which includes Razorfish, PhoneValley and Big Fuel. Lang is a member of Publicis Groupe's Executive Team (P12) and VivaKi Board of Directors.

Lang, 55, has held a progression of leadership roles with Digitas during the past 12 years. In 2007, she assumed her current role leading more than 3,000 employees in 32 offices across 19 countries on 5 continents. Since taking the helm, Lang has led Digitas to achieve record business growth, expanding its global footprint and becoming one of the leading buyers of digital media worldwide.

Most recently, Lang orchestrated the launch of a next-generation, customer-relationship management application, CRM365. CRM365, planned for a global expansion in 2012, is a social/mobile, data-driven system designed to help clients build meaningful connections with their most valuable customers. Lang is the only female CEO to oversee a billion-dollar digital enterprise within a communications holding company.

"Laura is known for her deep experience in digital marketing and brand management, as well as significant strategic and operational expertise," said Eric Wiseman, VF Corporation's Chairman and Chief Executive Officer. "I am confident that these skills, coupled with her global perspective and strong consumer orientation, will prove valuable to VF as we continue to strengthen our brands and business. I look forward to working with her as a member of our Board."

Lang holds a bachelor's degree from Tufts University and a master's of business administration from the Wharton School of the University of Pennsylvania.

VF Corporation is a global leader in branded lifestyle apparel with more than 30 brands.

VF Corporation

Must ReadView All

Textiles | On 22nd Apr 2017

Strong rupee & weak trade to affect textile exporters

Textile and apparel exporters' earnings and EBITDA margins will be...

Textiles | On 22nd Apr 2017

Myntra acquires InLogg

With an aim to strengthen supply chain and logistics, Flipkart-owned...

Textiles | On 22nd Apr 2017

Aditya Birla Group launches new variant Liva Crème

After its successful launch of high quality fabric Liva in 2015,...

Interviews View All

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search