361 Degrees foresees dim outlook in 2013

08 Mar '13

4 min read

The Group remains very positive of the longer-term outlook of the industry as the economy continues to improve from the 2012 level and urbanization and health concerns will increasingly come to bear in a more discerning society.

The Group believes in its sustained strategy of offering to the market products that are driven by both performance and value. It is also committed to a program of selective advertising to ensure that the brand develops its own equity. At the same time, marketing efforts will continue to help better retailers compete profitably and position the Company to be a leading sportswear brand in the industry.

About 361 Degrees International Limited

361 Degrees International Limited is one of the leading sports brand enterprises in China, possessing brand marketing, research and development, design, manufacturing, distribution and retail capabilities.

The Group’s products include footwear, apparel, accessories and equipment for sport and leisure uses. The Group has established an extensive supply chain management system through proprietary and sub-contracted manufacturing operations; and an exclusive distribution and retail network in China through distribution via authorized distributors.

361 Degrees

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