Home / Knowledge / News / Apparel/Garments / Apparel brand Soybu to debut first retail store in Denver
Apparel brand Soybu to debut first retail store in Denver
18
Feb '14
Soybu, an active fashion woman’s performance and lifestyle apparel brand, announced the grand opening of the company’s first retail location. One of many planned retail locations, the new Soybu retail store is located in Denver, CO at the Cherry Hills Marketplace on South University Boulevard near the new Trader Joe’s grocery store.
 
“At Soybu our mission is to embrace confidence and a positive self image for all women. We believe life is about living healthy, balanced and happy, not about size or body shape”
 
In addition to launching its first retail store, Soybu is also announcing its “Commit To Be Fit” Campaign for 2014. Known for embracing women of any shape or size, Soybu’s “Commit to Be Fit” campaign focuses on a health conscious mindset, positive body image and a commitment to live a healthy lifestyle.
 
"At Soybu our mission is to embrace confidence and a positive self image for all women. We believe life is about living healthy, balanced and happy, not about size or body shape,” said Tina Schmitt, co-founder, Soybu. “We created this feminine, active fashion line for all women regardless of where their workout takes place - in the gym, at the studio or in everyday life.”
 
Soybu’s beautiful line of performance apparel is creatively designed and developed to move seamlessly between everyday activities without sacrificing quality or style. Soybu strives to offer clothes that are feminine, stylish and comfortable in any life setting. Each item of Soybu clothing is rigorously fit-tested for durability, wearability and technical performance. The result is soft, stretchy and comfortable clothing that Soybu skillfully blends into vibrant prints and colors.
 
The new Denver-area store will feature many of the products consumers have come to know and love from Soybu as well as a variety of new, unique designs. Additionally, the store will feature Gracie, a line of comfortable, fashionable clothes for girls sizes six to 14 that taps into the courageous and playful spirit of girls with an active lifestyle and minimal down time.
 
During the Grand Opening on Wednesday, February 19th Soybu will host a series of events from 10:00 a.m. until 6:00 p.m. Soybu designers will be in attendance from 2:00-4:00 p.m. Throughout the day Soybu will be hosting drawings for prizes including a free accessory for everyone that “Likes” Soybu on Facebook. Finally, Soybu is hosting a VIP evening event for media, bloggers and special guests.
 
 


Must ReadView All

Textiles | On 22nd Jul 2017

Govt constitutes GST Feedback and Action Room

The Government of India has constituted a Feedback and Action Room...

Textiles | On 22nd Jul 2017

India’s cotton textile exports fell in FY17: Tamta

The overall export of cotton textiles from India declined in 2016-17...

Textiles | On 22nd Jul 2017

Stella McCartney, Bolt Threads partner for eco fashion

Fashion designer Stella McCartney has partnered with Bolt Threads for ...

Interviews View All

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Headhonchos
Textiles & allied industry

Textiles industry is always in the forefront in accepting latest technology

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X