Home / Knowledge / News / Apparel/Garments / Apparel brand Soybu to debut first retail store in Denver
Apparel brand Soybu to debut first retail store in Denver
18
Feb '14
Soybu, an active fashion woman’s performance and lifestyle apparel brand, announced the grand opening of the company’s first retail location. One of many planned retail locations, the new Soybu retail store is located in Denver, CO at the Cherry Hills Marketplace on South University Boulevard near the new Trader Joe’s grocery store.
 
“At Soybu our mission is to embrace confidence and a positive self image for all women. We believe life is about living healthy, balanced and happy, not about size or body shape”
 
In addition to launching its first retail store, Soybu is also announcing its “Commit To Be Fit” Campaign for 2014. Known for embracing women of any shape or size, Soybu’s “Commit to Be Fit” campaign focuses on a health conscious mindset, positive body image and a commitment to live a healthy lifestyle.
 
"At Soybu our mission is to embrace confidence and a positive self image for all women. We believe life is about living healthy, balanced and happy, not about size or body shape,” said Tina Schmitt, co-founder, Soybu. “We created this feminine, active fashion line for all women regardless of where their workout takes place - in the gym, at the studio or in everyday life.”
 
Soybu’s beautiful line of performance apparel is creatively designed and developed to move seamlessly between everyday activities without sacrificing quality or style. Soybu strives to offer clothes that are feminine, stylish and comfortable in any life setting. Each item of Soybu clothing is rigorously fit-tested for durability, wearability and technical performance. The result is soft, stretchy and comfortable clothing that Soybu skillfully blends into vibrant prints and colors.
 
The new Denver-area store will feature many of the products consumers have come to know and love from Soybu as well as a variety of new, unique designs. Additionally, the store will feature Gracie, a line of comfortable, fashionable clothes for girls sizes six to 14 that taps into the courageous and playful spirit of girls with an active lifestyle and minimal down time.
 
During the Grand Opening on Wednesday, February 19th Soybu will host a series of events from 10:00 a.m. until 6:00 p.m. Soybu designers will be in attendance from 2:00-4:00 p.m. Throughout the day Soybu will be hosting drawings for prizes including a free accessory for everyone that “Likes” Soybu on Facebook. Finally, Soybu is hosting a VIP evening event for media, bloggers and special guests.
 
 

Must ReadView All

Courtesy: PIB

Textiles | On 30th Jun 2016

Govt to extend MUDRA loans to 5 lakh weavers in 3 years

The ministry of textiles has set a target of extending loans under...

Texprocil chairman RK Dalmia

Textiles | On 30th Jun 2016

Extend spl package to home textiles: Texprocil to govt

Welcoming the special package for the garment sector recently...

Yin Group chairman Yin Zhiyong

Textiles | On 30th Jun 2016

Changyuan acquires textile machinery maker Yin Science

Changyuan Group (also CYG Group) has announced acquisition of textile ...

Interviews View All

Amrit Sethia
SOIE

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
june 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search