Home / Knowledge / News / Apparel/Garments / Woodstock debuts stylish kids apparel brand 'Joshua Tree'
Woodstock debuts stylish kids apparel brand 'Joshua Tree'
27
Mar '14
Kid’s fashion gets smokin’ hot this summer, as Woodstock Merchandising launches a fresh, new and stylish apparel brand, Joshua Tree. A brand with attitude and style, Joshua Tree is here to celebrate children’s individualistic style and allow them to establish their own fashion statement. 
 
Not all kids want to dress the same way, and Joshua Tree lets kids choose from an assorted range of graphic prints, designs and colours to suit his or her personal style statement. Adventure sports, travel prints or cheeky lettering, kids get to choose what prints define them.
 
Bright, cheery, versatile and cool, the range of Joshua Tree’s funky T-shirts, are made using a comfortable and durable fabric. This ensures your kids are always at ease and can endure long days of sport activities, hobby classes, birthday parties and play dates! 
 
The current range of T-shirts is divided intro 3 print varieties – Nautical, Sports and Travel, and is available for kids in the age group of 4 to 14 years. Affordable, accessible and long-lasting.
 
This cool new brand will see an exclusive 7-day launch in partnership with Flipkart.com that will allow shoppers to purchase Joshua Tree products only on Flipkart.com for the initial 7 days from 26th March to 1st April. Following this launch, Joshua Tree products will be made available on all top e-commerce platforms and retail stores.
 
“Joshua Tree is a fun and exciting new brand that gives kids the chance to express their individualism and make a style statement at the same time. We believe Woodstock Merchandising’s experience with iconic international brands has enabled us to carve out a unique and stand out position for Joshua Tree, one that will suit every kid’s personality.” says Rajiv Subramanian, COO, Woodstock Merchandising Pvt. Ltd.

Woodstock

Must ReadView All

President Donald Trump; Courtesy: White House

Textiles | On 24th Jan 2017

US sets ball rolling for withdrawal from TPP

President Donald Trump has set the ball rolling for withdrawal of the ...

Courtesy: NEJ

Apparel/Garments | On 24th Jan 2017

NEJ fully acquires Bills Khakis from Source Capital

Provider of reverse logistic excess inventory solutions for specialty ...

President Donald Trump; Courtesy: White House

Textiles | On 23rd Jan 2017

US textile industry eager to work with President Trump

The US textile industry is eager to work with President Donald Trump...

Interviews View All

Divyesh Mashruwala
Akshar Industries

Surat dominates foiling, embossing and pleating

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search