Home / Knowledge / News / Apparel/Garments / Proenza Schouler branches out into swimwear
Proenza Schouler branches out into swimwear
18
Jun '14
c: WWD/Proenza Schouler
c: WWD/Proenza Schouler
Proenza Schouler, the New York-based women’s ready-to-wear and accessories brand, has now branched out into swimwear.
 
The range is divided into two main themes such as ‘fashion styles’, which is inspired from the label’s past runway collections in black, white and soft pastel hues, and ‘surf and skate’ (comprised of pieces decorated with the brand’s signature archival prints and vibrant colours).
 
Available for sale from October 2014 onwards, the 20-piece line, which has been designed by the brand’s designer duo Jack McCollough and Lazaro Hernandez, features pareos, bikinis and single pieces in feminine as well as tomboyish silhouettes. 
 
According to WWD, the collection will be distributed through a licensing partnership with another NYC label Swimwear Anywhere along with Proenza Schouler’s new resort 2015 collection, which includes track pants with Japanese black-and-white woodcut like motifs, tweed suits, bugle-beaded tank tops, leather wrap dresses and knife-pleated chiffon skirts.
 
Founded in 2002, Proenza Schouler’s Jack McCollough and Lazaro Hernandez had won the Womenswear Designer of the Year title at the Council of Fashion Designers of America Awards 2013 ceremony. The Parsons New School for Design grads had earlier won the same award twice in 2007 and 2011.
 
Established in 1998, Swimwear Anywhere designs, manufactures and markets an extensive portfolio of swimwear brands and holds the swimwear licenses for designer labels such as Juicy Couture, DKNY, Michael Kors, Carmen Marc Valvo, Vince Camuto and Tommy Hilfiger.
 

Fibre2fashion News Desk - India


Must ReadView All

Sri Lanka’s apparel exports rise after EU GSP+ reinstatement

Apparel/Garments | On 18th Nov 2017

Sri Lanka’s apparel exports rise after EU GSP+ reinstatement

Sri Lanka’s apparel exports from January to September 2017 has...

Bangladesh plans 2 leather estates in Rajshahi, Chittagong

Apparel/Garments | On 18th Nov 2017

Bangladesh plans 2 leather estates in Rajshahi, Chittagong

Bangladesh Prime Minister Sheikh Hasina has said two more leather...

ASEAN, Hong Kong sign free trade agreement

Textiles | On 18th Nov 2017

ASEAN, Hong Kong sign free trade agreement

The Association of Southeast Asian Nations (ASEAN) and Hong Kong...

Interviews View All

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

November 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.5%
No
12.4%
Skip
19.1%

Total Votes: 89

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
30.3%
Skip
7.9%

Total Votes: 89

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.5%
No
10.1%
Skip
3.4%

Total Votes: 89

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
80.9%
No
9.0%
Skip
10.1%

Total Votes: 89


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search