Home / Knowledge / News / Apparel/Garments / Jillian Michaels designs women's activewear for Kmart
Jillian Michaels designs women's activewear for Kmart
08
Aug '14
courtesy: PRNewsFoto/Kmart
courtesy: PRNewsFoto/Kmart
The American personal trainer, businesswoman, author and television personality Jillian Michaels has teamed up with the American discount department store chain Kmart to create a line of performance activewear.
 
The fall womenswear collection titled Impact by Jillian Michaels will feature fitness apparels and accessories in four key categories—core training, running, yoga and lifestyle.
 
The range will include significant technical characteristics that are vital to activewear, such as moisture-wicking and quick-drying properties, flat-lock stitching, reflective details and fabric blends for enhanced comfort and breathability.
 
Diane Vaccaro, the chief marketing officer for Kmart Apparel, said in a statement, “We are thrilled to collaborate with Jillian, one of the foremost authorities in wellness and fitness. Jillian has infused her personal style and enthusiasm for empowering women into the collection, allowing us to offer true performance and style at an affordable price.”
 
Jillian also commented on the collaboration, “I wanted to create an athletic apparel line for Kmart that not only performed well, but looked great, too. I drew inspiration from every fitness category and trend out there, so no matter who you are and what you're doing, you will feel empowered while wearing the collection.”
 
Slated to be available on Kmart.com from August 10 and at select Kmart stores from August 17, 2014, the line will be produced by IFG, a division of Adjmi Apparel Group, which is renowned for its quality and design in activewear.
 
Kmart's relationship with Jillian combines a compelling performance brand with a highly engaging shopping experience for its members. Through shopyourway.com, members will have exclusive access to content from Jillian that inspires them to achieve their healthy lifestyle goals and potential, Kmart said in a statement.
 

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: PIB

Textiles | On 30th Jun 2016

Govt to extend MUDRA loans to 5 lakh weavers in 3 years

The ministry of textiles has set a target of extending loans under...

Texprocil chairman RK Dalmia

Textiles | On 30th Jun 2016

Extend spl package to home textiles: Texprocil to govt

Welcoming the special package for the garment sector recently...

Yin Group chairman Yin Zhiyong

Textiles | On 30th Jun 2016

Changyuan acquires textile machinery maker Yin Science

Changyuan Group (also CYG Group) has announced acquisition of textile ...

Interviews View All

Abhishek Ganguly
Puma India

There are quite a number of brands stepping into the sports lifestyle...

Milind Khandwe
Hindoostan Innovation Centre

Which areas of innovation is the Hindustan Innovation Centre (HIC) focused ...

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
june 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search