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True Religion opens new branded retail store in Paramus, NJ
Oct '08
True Religion Apparel Inc. announced the opening of a new branded retail store in Garden State Plaza in Paramus, New Jersey. Located at 1 Garden State Plaza, 1,745 square-foot branded store will offer shoppers the entire True Religion collection for men, women and kids, including its signature jean styles, its expanding denim and sportswear collection and a full range of licensed product, such as footwear, swimwear, headwear and handbags.

Spanning over 1.9 million square feet of retail space, Garden State Plaza is the largest mall in New Jersey and the second largest mall in the greater New York City metropolitan area. With convenient access to Route 17 and Route 4 and located near Garden State Parkway, Garden State Plaza is one of the nation's premiere shopping destinations serving the densely populated communities in metropolitan New York and northern New Jersey.

The Center, which is anchored by Neiman Marcus and Nordstrom, is home to several high-end retail stores, including Louis Vuitton, Tourneau, Michael Kors, LaCoste, Coach, Juicy Couture and Kate Spade. The center is currently in the process of a $100 million redevelopment to include 160,000 square feet of new retail space, which will include a state of the art 16 screen AMC Theater, a Grand Luxe Cafe and a prototype Border's Books and Music Cafe.

"We are excited to announce the addition of our Garden State branded retail store to our store base which will serve to compliment our existing Manhattan store locations well," said Jeffrey Lubell, chairman and chief executive officer of True Religion Apparel, Inc. "Home to some of the finest names in luxury retail, Garden State Plaza is an excellent environment to showcase the True Religion brand."

"We view Garden State Plaza as a first-rate development with very good sales per square foot," said Michael Buckley, president of True Religion Apparel, Inc. "This store location fits nicely with our strategy of partnering with high volume, high traffic retail centers."

True Religion Apparel Inc.

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