Home / Knowledge / News / Fashion / JetSynthesys acquires fashion brand Rudraksh
JetSynthesys acquires fashion brand Rudraksh
05
Nov '15
JetSynthesys Pvt. Ltd., a part of the Navani family-owned JetLine Group of Companies, has announced the acquisition of Pune-based multi designer retailer Rudraksh merging it into its Digital Fashion vertical, it said in a press statement.

Brainchild of Rasika Wakalkar and launched in 2008 in Pune with a franchisee outlet in Vadodara, Rudraksh also operates an online portal www.studiorudraksh.com to target its increasing national audience.

Rudraksh has been a market leader bringing designers and fashion concepts to its consumers across the country. It has especially done commendable work in bringing forth the talent of new and growing designers by providing them better visibility and increasing their reach, with a strong client network.

JetSynthesys will be renewing the identity of Rudraksh as a digital fashion destination through a consumer experience focused on curated mobile content and exclusive commerce combined with an on ground differentiated retail strategy, the release said.

Rasika Wakalkar said, “While I synergise and lead the fashion story now at JetSynthesys, as the President of its fashion vertical, I am positive that we will be able to bring wider reach for our designers in newer markets, give a boost to existing market share snd explore digital technology-first domains in luxury fashion retail besides acquiring clients in virgin markets, online and offline. It's a collaborative effort with our domain expertise, network strength and JetSynthesys' technology advantage and global leverage.”

Vice Chairman and Managing Director, JetSynthesys Rajan Navani said “Considering our focus on building consumer facing digital platforms in the video entertainment and mobile gaming areas, it was only a matter of time that we brought fashion, celebrities, technology and big data analytics together to create the go to curated content and mobile first commerce fashion destination for India, eventually proposing to enter global homes.” (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Pakistan's Finance Minister Mohammad Ishaq Dar presenting Budget 2017-18 in National Assembly in Islamabad on May 26. Courtesy: PID, Pakistan

Textiles | On 27th May 2017

Pakistan Budget 2017-18 proposes 4 new measures

To support the textile sector in Pakistan, finance minister Mohammad...

Courtesy: IRRC Institute

Apparel/Garments | On 27th May 2017

Up to 7.5 mn retail jobs in US at risk due to automation

About 6-7.5 million retail jobs in the US are likely to be automated...

Textiles | On 27th May 2017

Indian textiles ministry promotes wool sector

The ministry of textiles has taken multiple steps to promote the wool ...

Interviews View All

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Krishnanand Tripathi
Textrade International Ltd

We believe in vocational education for entry-level employees, offering...

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search