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Taylor Momsen's sense of style fits with MG look
29 Jul '10
3 min read
Martine Reardon, executive vice president of marketing, Macy's, stated, "The star power of this line-up is remarkable fashion designed with Madonna and Lola, a trend-setting celebrity like Taylor as the muse, and an iconic brand like Macy's as the exclusive retailer. The 'Material Girl' teaser campaign has created great buzz about the launch of this brand, and we are excited to unveil the full effort as we gear up for the official launch on August 3rd."
The Material Girl collection is designed in collaboration with Madonna and her daughter Lola, along with Iconix Brand Group's in-house fashion department.
The Material Girl collection is designed in collaboration with Madonna and her daughter Lola, along with Iconix Brand Group's in-house fashion department.
Iconix Brand Group Inc
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