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Four Asian Country & Region Pavilions return to Interstoff
Jul '14
Returning once again to Interstoff Asia Essential – Autumn 2014, the four well-received Country and Region Pavilions will feature renowned exhibitors from China, Japan, Korea and Taiwan. During the three-day show, which is to be held from 25 – 27 September at the Hong Kong Convention and Exhibition Centre, buyers will get a chance to source the latest fashionable, functional and eco fabrics from these and other areas throughout Asia.
Elite China
With many leading textile manufacturers from Mainland China, this pavilion is an ideal place to source good-quality fabrics at reasonable prices. “The Chinese-made fabrics’ designs and textures are excellent. They are now as good as those made in Europe,” Kai Chow, Creative Director at Doneger Creative Services from the US and the lead designer of the Trend Forum said at this year’s Spring Edition.
The Elite China Pavilion in this edition will feature a larger group of exhibitors from two of the textile manufacturing powerhouses in the country, namely Keqiao in Zhejiang Province and Shengze in Jiangsu Province. Liang Lu, Deputy Head of the Exhibition Department at the China Council for the Promotion of International Trade (Suzhou Branch) – one of the co-organisers of the pavilion – said companies are returning to this fair because of the satisfactory results from the previous editions. 
“One of our exhibitors said its functional fabrics had received many positive responses at last year’s fair. Now, with three confirmed orders from the last autumn show, the company’s annual production of such fabric has reached 10 million metres, with 80% of this for export,” Lu said. He also stated the fair is helpful for companies to explore the Southeast Asian market. “Many of our exhibitors told us that after participating in Interstoff, they managed to establish contacts with buyers from Southeast Asia, Hong Kong and even Australia, where there is higher growth than the lacklustre European and the US markets,” he continued.
Fine Japan
As one of the most reputable destinations to source premium fabrics, the Fine Japan Pavilion will feature several leading companies, including a new exhibitor – Shinnaigai Textile Ltd. “We want to promote our eco-friendly dyed products at Interstoff,” said Yamada Mitsuhiro, a representative of Shinnaigai Textile, explaining the firm will showcase its newly developed botanical dyed yarns using dyestuffs extracted from flowers and fruits. Another two repeat exhibitors, Sunwell Co Ltd and Uni Textile Co Ltd, have also confirmed their participation again in the coming autumn show.

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