Home / Knowledge / News / Textiles / OrganoClick names Chinese agent for DWR textile additive
OrganoClick names Chinese agent for DWR textile additive
23
Oct '15
Swedish producer of textile functional additives OrganoClick AB (publ) has signed a distribution agreement in China for its durable water repellent (DWR) that is used for the production of OrganoTex.

According to an OrganoClick press release, the DWR will be sold and marketed in China by Shanghai Amazingtex Trading Co, Ltd which has a broad customer network, in particular in the Shanghai-region.

“OrganoClick has since last spring, focused on setting up collaborations with local distributors on the Chinese, Taiwanese, South Korean and Japanese market,” it added.

Approximately 77 per cent of the world's production of functional textiles is made in these countries, while China is the dominant player with more than 15,000 textile factories.

The Shanghai region is one of the most important textile regions in China with approximate 3,000 textile factories.

The non-exclusive distribution agreement that has been signed with Shanghai Amazingtex Trading Co, Ltd is for distribution in China but with focus on the Shanghai region.

Amazingtex will sell and market OrganoClick's products and distribute the products to the textile factories from its own stock and warehouse in Shanghai and also provide technical support.

"This is a first important step for us in our ambition to get a good geographical distribution of our textile products and technologies on the Asian textile market,” Mårten Hellberg, CEO at OrganoClick said.

“Currently, we supply two factories directly from Sweden which makes the transport cost high and the delivery time long,” he too added.

“In order to get a high market penetration fast, we need to work with several local distribution partners with strong sale forces and good customer networks,” Hellberg stated.

“The cooperation that now starts with Shanghai Amazingtex Trading Co, Ltd is a good first step for us in Asia and we will to work to set up distribution networks in Taiwan, South Korea and Japan," he observed.

OrganoClick is a Swedish cleantech company that develops, produces and markets performance materials based on environmentally friendly fibre chemistry.

It markets water-repellent fabric treatment OrganoTex, the durable modified wooden material OrganoWood and functional biofiber composites.

OrganoClick was founded in 2006 as a spin-off company based on research in fibre chemistry at Stockholm University and the Swedish University of Agricultural Sciences.

OrganoClick has won several award such as 'Swedens most promising start-up' and 'Swedens best environmental innovation' and been appointed as a 'Climate Solver' by the World Wildlife Foundation (WWF). (AR)

Fibre2Fashion News Desk – India


Must ReadView All

Courtesy: ITMA 2015

Textiles | On 21st Jun 2018

Italy to host textile machinery fair ITMA in 2023

ITMA, the trendsetting textile and garment technology platform, will...

Courtesy: Connor Group

Textiles | On 21st Jun 2018

Protectionism top threat to textile sourcing: William Connor

Protectionism is the biggest political factor and threat affecting...

NRF urges US Congress to step in, stop trade war

Apparel/Garments | On 21st Jun 2018

NRF urges US Congress to step in, stop trade war

The National Retail Federation (NRF) recently urged the US Congress...

Interviews View All

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Rajat Jaipuria

Activewear brand Soul Space promotes organic cotton farming and...

Carolin Russ

Weko, Weitmann &amp; Konrad GmbH &amp; Co KG, based in south Germany, is...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search