India : Mumbai and Delhi to host India Kids Fashion Week 2017

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Mumbai and Delhi to host India Kids Fashion Week 2017

24
Feb '17

Sushmita Sen at last edition of IKFW, Courtesy: IKFW

India Kids Fashion Week (IKFW), an event to display creations of innumerable designers and brands catering to kids' fashion, will be held on June 24-25 and July 1-2, 2017 in Mumbai and Delhi, respectively. The event, a joint venture between Event Capital and Craftworld Events, will also offer better opportunities to kids to showcase their innate awesomeness.

"At Event Capital, we take kids genre very seriously. In this endeavour, we acquired an outdoor kids festival earlier in the year and are completing half a decade of the continent's most iconic kids fashion festival - India Kids Fashion Week...Over the past seasons, India Kids Fashion Week has set a high benchmark for highlighting the young ones' confidence and enabled them to put their best foot forward," said Swaroop Banerjee, CEO, Event Capital.

"The kids fashion industry today is booming. The kids today are aware of fashion and they know exactly what they want. In such a scenario, it becomes imperative for the brands to reach out to their consumers directly. And what IKFW does is provide a platform for that. Additionally, it's a great confidence building exercise and exposure for the kids, while they're also having fun," said Manoj Mahla, director, Craftworld Events.

The last edition of IKFW saw leading designers and fashion brands taking to the ramp to exhibit their best kidswear collection. Renowned fashion designers like Vikram Phadnis, Rocky S, Ritu Beri, Gauri & Nainika, Narendra Kumar, Payal Singhal and many more have used IKFW as a platform to exhibit their kidswear collection and establish themselves as the leaders in the growing kids fashion industry. While some of the leading fashion brands like Jabong, Max, Gap Kids, Barbie, Hot Wheels and more have been associated with IKFW in its earlier editions.

The event also saw some celebrities like Sushmita Sen, Karishma Kapoor, Genelia D'Souza, Sohail Khan and many more along with few child artistes like Harshaali Malhotra, Darsheel Safary and Avika Gor in its previous editions.

Craftworld Events Pvt Ltd is a one stop solution, providing 360-degree marketing approach to corporate clients. Event Capital is a Laqshya Media Group company who are original format creators and owners in the live space.(PA)

Fibre2Fashion News Desk – India

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