Home / Knowledge / News / Fashion / Menswear designer Jade Howe rolls out 'Hause of Howe' concept

Menswear designer Jade Howe rolls out 'Hause of Howe' concept

15
Feb '06
Howe, the first premium sportswear collection, is going to rollout its new fall 2006 collection and 'Hause of Howe' concept at the Project Trade Show Las Vegas this February 21-23.

For fall 2006 Howe presents heavily stylized, tailored sportswear under the newly formed 'Hause of Howe' lifestyle umbrella and significantly expands its collection of bottoms (premium denim & non denim), knits, fleece, vests and 3-piece suits with a rock 'n' roll edge.

"The Hause of Howe is our irreverent, American rock 'n' roll tweaking of the European couture fashion house concept," said Designer and President Jade Howe.

"Fittingly, the fall 2006 collection we are now launching is the best execution of our vision to date," adds Howe. Officially, the brand is renaming its parent company, 'The Hause of Howe.'

At this year's 2006 Grammy Awards, Chester Bennington of Linkin Park wore a complete outfit from Howe's fall 2006 collection during his Grammy performance with Paul McCartney and Jay-Z.

Designer Jade Howe feels that this is a testament to the brand's loyal following of artists, musicians, creative entrepreneurs, and the new type of business-meets-street professional he refers to as 'indie executives.' It is also a culmination of sorts of his founding vision.

"Four years ago we started a unique look with the goal of changing the way men dress -- and now it's finally exploding for the brand on a cultural and retail level," said Howe.


Must ReadView All

Pic: Shutterstock

Textiles | On 2nd Mar 2021

China plans mega transport network to boost trade, economy

China plans to build a global rapid logistics circle for goods by...

Pic: Shutterstock

Retail | On 2nd Mar 2021

US retail sales projected to exceed $4.33 trillion in 2021:

The National Retail Federation has projected that US retail sales...

Pic: Shutterstock

Apparel/Garments | On 2nd Mar 2021

Garment, hard goods exports in Philippines may hit $2 bn:

Exports of garments and hard goods in the Philippines may reach $2...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

There's lot more potential in women than what we are witnessing today

Siddharth Biyani, Mangalam Industries Pvt Ltd

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Top executives, Fabric manufacturers

Top executives
Fabric manufacturers

Domestic manufacturers would get an edge over imported products

Gagan Gulati,

Gagan Gulati

PG Silk Mills Private Limited had a humble start with a hand-dyeing unit....

Zafer Demirel,

Zafer Demirel

Turkey's Canlar Mechatronics is a leading designer and manufacturer of...

Tom,

Tom

<div>Inkbank is a leading supplier of inkjet inks and inkjet printing...

Giulio Cesareo, Directa Plus

Giulio Cesareo
Directa Plus

UK-based Directa Plus is one of the largest producers and suppliers...

Johan Berlin, Investkonsult Sweden AB

Johan Berlin
Investkonsult Sweden AB

Investkonsult Sweden AB are consultants in the nonwoven and absorbent...

Razvan Popescu, Directa Plus SpA

Razvan Popescu
Directa Plus SpA

Directa Plus is one of the largest producers and suppliers worldwide of...

Tony Ward, Tony Ward

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Varsha Wadhwa, VW

Varsha Wadhwa
VW

Coming from a family that ran a business of jute and linen mills since...

Aprajita Toor, Aprajita Toor

Aprajita Toor
Aprajita Toor

The creations by Aprajita Toor were born out of a deep desire to create...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search