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Play Couture creates runway for tweens with style
Sep '08
When you think of fashion, a picture of a fabulous runway with trendy models strutting the latest in designer styles often comes to mind.

But now, Play Couture, a new Beverly Hills clothing boutique, is bringing that runway to the "tween" generation with style.

Play Couture is very excited about its Grand Opening this Thursday, September 4th in Beverly Hills.

Drinks and apps will be provided as well as desserts from Compartes Chocolatier.

We also have refreshing Ideas Water launching their water at the opening. Several celebrity guests will be attending, and some guests will walk away with icepods!

Play Couture, an oasis for the fashionable 7-16 year old "tweens", located in Beverly Hills, has created a runway for "tweens" to show off their own personal style.

With its dramatic yet welcoming atmosphere, Play Couture is a shopper's haven featuring the most desirable, trendy and well-tailored apparel.

Play Couture offers its clientele an eclectic mix of clothing and accessories from companies such as Miss Grant, LA Made, Miss Sixty, Diesel, Junk Food, Keds, Pazitos, Moschino, IT Jeans, Kicco Kids, Havaianas, Ed Hardy, Paul Frank, Awake, Anjewels ... just to name a few!

Owner Trevor Levin, born and raised in Los Angeles and an alumnus of Beverly Hills High School, has traveled extensively throughout Europe and Asia studying fashion and learning its importance in every region of the globe.

He now brings his unique vision and entrepreneurial character to the "tween" market. Passionate about combining his observations abroad with his experience growing up in Los Angeles, Play Couture allows Trevor's dream to come to life.

His hard work and extreme dedication have been the underlying force in his efforts to provide an often overlooked demographic with unique and stylish apparel.

Play Couture

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