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You-Nique highlights digital printing in fashion
Apr '18
Courtesy: Solunaris Color Expert Solutions
Courtesy: Solunaris Color Expert Solutions
You-Nique, a fashion show in Ahmedabad, highlighted digital printing as the sustainable future course in fashion wear. Seven leading designers of the city united to create 70 exquisite wears as part of the collection. Models scorched the ramp in exquisite wear digitally printed in chanderi, soft silk, smooth satin, handloom, khadi and chiffon.

The show organised by Solunaris Color Expert Solutions displayed the designs and colours that are at the core of digital printing utilising the specialised inks for reproducible and consistent print results and outstanding fastness properties. Solunaris is a daughter company of Jay Chemical Industries Ltd.

The You-Nique collection was also an effort to showcase the vibrancy of colour print design and form and created an open feedback platform with designers to explore contemporary techniques. All the garments used Antelos Digital Printing inks manufactured by Solunaris. These are reactive inks that are environment friendly and enable high colour yield without nozzle clogging.

"We see this as a small but effective ripple in the digital printing industry that is poised to grow exponentially across the globe. The anticipated growth has to be fortified using sustainable methods of production and raw materials. You-Nique provided an avenue to involve multiple stakeholders of the fashion industry to think of innovation on this line of thought," said Sandeep Gupta, head of business development (Asia Pacific), Solunaris GmbH. (RR)

Fibre2Fashion News Desk – India

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