Everlast join hands with South Korean Co Spris Corp
28 Oct '05
3 min read
Seth Horowitz, President and COO of Everlast Worldwide Inc, added, "Licensing continues to be one of the most efficient and profitable ways of expanding the Everlast footprint into new markets and product categories. They continue to explore additional licensing relationships with companies that, like Spris, demonstrate a commitment to quality and innovation and meet their exacting standards."
Sporting goods and apparel maker & licensor firm Everlast Worldwide Inc also markets their products under the Everlast brand name. Since 1910, Everlast has been the top brand in the world of boxing and is among the most dominant brands in the overall sporting goods and apparel industries.
Over the past 90 years, Everlast products have become the "Choice of Champions)," having been used for training and professional fights by many of the biggest names in the sport. Everlast is the market leader in nearly all of its product categories, responsible for leading eight of the top ten boxing equipment products in sales.