Idkids Community selects Oracle retail planning solution

14 Jul '18

2 min read

Courtesy: Oracle

French retailer Idkids Community has selected Oracle retail planning and optimisation cloud services to gain better understanding of their customers and their behaviours. Idkids Community specialises in children garments and toys and operates retail brands including Okaidi, Jacadi, Obaibi, and Oxybul through a network of over 1300 stores in 53 countries.

Through the implementation with oracle retail merchandise financial planning cloud services and oracle retail assortment planning cloud services, Ïdkids Community will improve the buying and planning of their inventory with a better understanding of their customer behaviour and expedite return on technology investment by accelerating digital transformation through cloud infrastructure. Cognira, a gold level member of Oracle PartnerNetwork (OPN), will guide the retailer through the implementation process and cloud migration.

Rodolphe Even, chief information officer, Ïdkids Community said, “Consumer behaviour is shifting and we know that having tools with accurate perspective on how customers engage with our brands will ensure we’re making the right merchandising decisions. We launched a search for the right retail solution that could offer deep insights from sales and stock analysis to increase profitability and minimise unnecessary discounts across our portfolio. After a competitive sales cycle and a detailed proof of concept, we chose oracle retail planning and optimisation cloud services for their rich functionality and ability to scale with our business.”

Delphine Brabant, head of buying/product IT department, Ïdkids Community said, “Our business teams were limited by the tools available to properly plan inventory assortments. With a modular, configured approach, the finance and planning teams can streamline into a single holistic planning process for greater efficiency and accuracy that enables more strategic merchandising investments and eliminates residual stock. Our buying and product management teams found the Oracle retail solutions to be intuitive and easy to use.”

Chris James, vice president, Oracle retail said, “We are delighted to partner with Ïdkids Community on this initiative to grow their omnichannel, multi-format business. With Oracle retail cloud services at the core of Ïdkids Community digital transformation project, IT teams can look forward to an investment that will continue to deliver best-of-industry practices as brands continue to grow.” (GK)

Fibre2Fashion News Desk – India

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