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Escalate Retail installs Blue Martini e-commerce platform

17 Jul '07

1 min read

Escalate Retail announced that Buckle, a leading retailer of casual apparel, footwear, and accessories for young men and women, has implemented Escalate's Blue Martini e-commerce platform, including Call Center and Relationship Marketing applications intended to help them grow their internet business and enhance the online experience for their guests.

“Service to our guests is paramount, and we are pleased that our Escalate-based website allows us to provide a richer experience for our online guests,” said Kelly N. Barnes, Web Development Manager for Buckle. “The Escalate platform enables us to provide a more robust, secure, and feature-rich environment for our multi-channel activities.”

Escalate Retail's software provides sales optimization systems that boost e-commerce revenue, enrich web content, ease administration and enhance shopping experiences to drive customer loyalty across every channel.

“Buckle is well-known in the retail industry for its focus on customer service in the multi-channel arena and we are confident they will see an increase in their online customer satisfaction and revenues,” said Brian Dean, SVP of Strategy and Marketing at Escalate Retail. “Buckle conducted an exhaustive evaluation of the market alternatives and we are gratified to see our software deployed in such a successful launch.”

Escalate Retail

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