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VLOV to present S/S line at MBFW in New York

31 Aug '12
2 min read

VLOV Inc. which designs, sources, markets and distributes VLOV-brand fashion forward men's apparel in the People's Republic of China, announced additional information about the lines to be showcased during VLOV's 2013 Spring/Summer showing at the Mercedes-Benz Fashion Week (MBFW) in New York City on Saturday September 8, 2012 at 6:00 p.m. in the Stage venue at Lincoln Center.

"VLOV's showing during New York Fashion Week will be a departure from our previous collections," Mr. Qingqing Wu, VLOV's Chairman, CEO and Chief Designer, stated. "The changing of colors during dawn on the skyline inspired color choices that I had previously never used significantly."

VLOV's Spring/Summer 2013 collection to be shown at New York Fashion Week will feature the colors of gray, blue, black, and royal khaki mixed with Belize green, light orange and white. Traditionally, VLOV's collections have had the colors of black, blue, purple, khaki and white.

"I am very excited to present our Spring/Summer line for the second consecutive year," Mr. Wu further commented. "As we are now looking outside of China to potentially distribute VLOV, the importance of presenting at the Mercedes-Benz Fashion Week has become increasingly important to our brand."

VLOV, Inc., a leading lifestyle apparel designer based in China, designs, sources, markets and distributes VLOV brand fashion-forward apparel for men ages 20 to 45 throughout China.  As of June 30, 2012, VLOV products were sold by its distributors at 414 points of sale across northern, central and southern China, as well as at 18 stores in Fujian Province owned and operated by VLOV.

VLOV Inc.

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