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Eastman lab web site EastmanInnovationLab.com bags Industrial Design Excellence Award
28 Jun '05
5 min read
The Eastman Innovation Lab Web site accumulated more than 120,000 hits by March 2005, marking the end of its first year. An estimated 60 percent of the visitors were designers and design engineers from some of the world's leading companies. The user base is expected to grow by at least 30 percent.
"Winning the gold is a tribute to the vision shared with the designers at The Brewery of a creative resource connecting designers and brand owners to Eastman materials," said Gaylon White, manager of design industry programs for Eastman.
"Awards recognize excellence, they don't ensure success. For that, we must continue to deliver on our promise to inform, inspire and provoke.”
England based The Brewery is an independent business, brand and strategic design consultancy that re-establishes the link between creative thinking and business results. Its creative focus is design and innovation. Formed in January 2004 with a partnership team of senior industry figures, The Brewery has in excess of 175 years agency, consultancy and client-side experience.
Its partnership-based structure enables more senior talent to be applied directly to meeting client needs, and allows clients to access talent with more relevant experience across more skill sets in one physical place.
The Brewery's expertise includes business & brand consultancy, trend forecasting, innovation programmes, and design services that include: product, packaging, enviBrewery's expertise includes business & brand consultancy, trend forecasting, innovation programmes, and design services that include: product, packaging, environmental/ architectural, graphic and brand identity design, together with interactive/digital media. The Brewery's clients include Diageo, Eastman Chemical Company, National Museums of Scotland, Ferrari, Unilever and WRAP (waste and resources action programme).
"Winning the gold is a tribute to the vision shared with the designers at The Brewery of a creative resource connecting designers and brand owners to Eastman materials," said Gaylon White, manager of design industry programs for Eastman.
"Awards recognize excellence, they don't ensure success. For that, we must continue to deliver on our promise to inform, inspire and provoke.”
England based The Brewery is an independent business, brand and strategic design consultancy that re-establishes the link between creative thinking and business results. Its creative focus is design and innovation. Formed in January 2004 with a partnership team of senior industry figures, The Brewery has in excess of 175 years agency, consultancy and client-side experience.
Its partnership-based structure enables more senior talent to be applied directly to meeting client needs, and allows clients to access talent with more relevant experience across more skill sets in one physical place.
The Brewery's expertise includes business & brand consultancy, trend forecasting, innovation programmes, and design services that include: product, packaging, enviBrewery's expertise includes business & brand consultancy, trend forecasting, innovation programmes, and design services that include: product, packaging, environmental/ architectural, graphic and brand identity design, together with interactive/digital media. The Brewery's clients include Diageo, Eastman Chemical Company, National Museums of Scotland, Ferrari, Unilever and WRAP (waste and resources action programme).
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