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Hartmann to showcase Business Travel Essentials at PPAI Expo

27
Dec '08

Hartmann is proud to announce its participation in this year's PPAI Expo being held at Las Vegas' Mandalay Bay Convention Center, Jan. 14 – 16, 2009.

Established as the longest-running and largest tradeshow in the promotional products industry, the PPAI Expo is the premier event for industry members to inform potential buyers and distributors of their promotional products. PPAI is the industry's only not-for-profit trade association that offers everything from education and tradeshow opportunities to mentoring and legislative support for its more than 7,500 global members.

“The PPAI Expo is truly the premier event in this industry,” said Ken Hinman, Vice President of Sales and Marketing, Hartmann “There's no greater complement than when a corporation wants to provide your product and brand to their employees and clients.”

Featuring its Stratum, Intensity, Aviator and Regatta Collections, Hartmann invites all media to visit Booth 8319, located on the second level, to see what products the renowned luggage company has to offer the nation's top organizations as messaging tools for their marketing campaigns. Hartmann can make their featured items personalized with their state-of-the art laser engraving. This feature will be showcased to all attendees as Hartmann will send out a pre-show invitation, inviting all to come by their booth to receive their free personalized gift.

With competition steadily increasing each year for company recognition, businesses are looking for new ways to attach a tangible product with their message to create a marketing experience audiences can see, touch, hear, smell and even taste. Hartmann's luxury travel essentials are just the product for companies to break through the marketing clutter.

Hartmann's commitment to the incentive industry can be seen in the strategic partnership that they announced earlier this year. Hartmann has teamed up with Lapine, a leading provider of sales solutions in the incentive and recognition industry. With more than 45 years of experience, Lapine offers Hartmann an accomplished understanding of effective market insight and strong target market relationships for increased consumer recognition and retention.

Hartmann, one of the country's oldest luggage and leather goods manufacturers, is currently celebrating its 130th anniversary. Since 1877, Hartmann has developed, manufactured and marketed the finest luggage and leather goods to meet the travel and business needs of those who appreciate American luxury. Headquartered in Lebanon, Tenn., Hartmann distributes and sells its luggage, business cases, and personal leather accessories in the U.S. and internationally through finer department and specialty luggage stores.

Hartmann

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