Home / Knowledge / News / Textiles / Saint Petersburg Beauty Expo – successful event

Saint Petersburg Beauty Expo – successful event

27
Nov '09
September 10-13, Saint Petersburg Beauty Expo “Nevskye Berega” at Sport and Concert Complex, having gathered more than 100,000 guests from many countries.

One of the brightest events in the field of the beauty industry took place in St-Petersburg. It lasted for four days, during which the city was attended by most noted professionals from different parts of the world: cosmetologists nail designers, masseurs, hairdressers, makeup designers, and project managers in the sphere of beauty-shop business, who just could not miss such an important event.

International Beauty Expo was accommodated on three levels of St-Petersburg Sport and Concert Complex (SCC), having an area of 15,000 m2. More than 350 companies, representing most leading brands of cosmetology, nail design, hair-styling, and presenting their most up-to-date developments, took part in the event. The exhibitors in the sector of cosmetologists and massage technologies specialists were especially noted. It is a well known fact that beauty is closely connected with one's health, that is why more and more attention is being paid to this branch. This year nail industry was also represented on a grand scale: there took place master classes of different nail-design schools, and leading companies demonstrated their most recent developments.

For the first time within the framework of Nevskye Berega International Beauty Expo there was presented a special programme, delivered by famous stylists from Sassoon Academy, London, including Edward Darley, UK Color Director and Danielle Harvey, Senior Creative Director.

Throughout these four days visitors could also enjoy mastery of technique, displayed by stylists. Edward and Danielle were impressed by the scope of the festival and high professionalism of our masters, so they plan to come back to St. Petersburg with a special programme to attend Nevskye Berega on February 19-23, 2010.

The agenda of the events for specialists, working in different branches of the beauty industry, managed to attract a really huge number of them, and we may witness some steady interest in training programmes that professionals inevitably take. The events of the Festival's agenda embraced all beauty-salon trends and branches, having paid attention to different aspects of beauty-salon business development and raising the level of masters' and managers' skills.

A number of educational programmes for cosmetologists and aesthetists also took place, including forums for SPA-massage specialists, for cosmetologists and for podologists that had a big success with representatives of these professions. More than 100 cosmetologists from all Russia gathered on September 12 in the conference hall of “Bourjois” press-centre. The topic was “Peelings from A to Z: All Truth about Them”, which proved to be of great and urgent importance, the lecture being delivered by Natalia Polonskaya, DMS, Assistant Professor of Skin & Venereal Diseases and Clinical Mycology Department of Russian State University's Faculty of Doctors Advanced Training, Head Physician of Optimed Aesthetic Medicine Corporation.


Must ReadView All

Rajive Ranjan (left), Managing Director, Techno Design GmbH and Technocian Fashions, with Oliver Hein, COO, s.Oliver Group. Pic: PDS Multinational Fashions Limited

Apparel/Garments | On 2nd Dec 2021

PDSMFL (BSE:538730) to source for s.Oliver from India, Sri Lanka

India-based PDS Multinational Fashions Limited (listed on Bombay...

US President Joe Biden. Pic Palinchak | Dreamstime.com

Retail | On 3rd Dec 2021

American families have more money in their pockets: US President

Even after accounting for rising prices, the typical American family...

Pic: heimtextil.messefrankfurt.com/

Textiles | On 3rd Dec 2021

Messe Frankfurt cancels international home textiles fair Heimtextil

The Messe Frankfurt Group has announced cancellation of Heimtextil,...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Trainers faced immense challenges as most were not tech-savvy

Textile Industry, Head honchos

Textile Industry
Head honchos

Blockchains will be in heavy use by early adopters by 2025

Gaurav Davda, Jindal Worldwide Ltd

Gaurav Davda
Jindal Worldwide Ltd

Indian MMF sector to become globally competitive

Zayed Moyeen,

Zayed Moyeen

Far East Knitting and Dyeing Industries LTD (FEKDIL) was established in...

Rajesh Vohra,

Rajesh Vohra

A part of the Italy based multinational company Artsana Group, Chicco is...

Shyam Gupta,

Shyam Gupta

Established by <b>Shyam Gupta</b> in 1978, Gargee Designer's (GD) offers...

Ian Russell, Pireta

Ian Russell
Pireta

UK-based Pireta has developed a unique free-form process to add durable,...

 Natacha Defeche, Edana

Natacha Defeche
Edana

Since 1971, EDANA, the International association serving the nonwovens and ...

Karan Bose, Hula Global

Karan Bose
Hula Global

Hula Global, a leading isolation gown manufacturer in India, has been...

Reynu Taandon, Label Reynu Taandon + Nikhita

Reynu Taandon
Label Reynu Taandon + Nikhita

Renowned womenswear designer <b>Reynu Taandon </b>has been serving the...

Anju Modi, Label Anju Modi

Anju Modi
Label Anju Modi

Filmfare Award winner for best costume designer,<b> Anju Modi </b>is...

Carmen Emanuela Popa, Label - Carmen Emanuela Popa

Carmen Emanuela Popa
Label - Carmen Emanuela Popa

<b>Carmen Emanuela Popa,</b> a Romanian fashion designer, is known for her ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search