Climate of recovery for yarn industry at Pitti Filati 67

03 Sep '10

3 min read

The 67th edition of Pitti Filati ended with high hopes of recovery for the international quality knitting yarn industry. In fact, the final attendance figures registered a total of 5,100 visitors (+ 4% with respect to the 4,900 buyers in July 2009). With regard to Italian attendance, the levels recorded at the last summer edition were confirmed (2,900 Italian buyers in total), whilst there was a significant increase in foreign buyers (around + 10%).

“This edition of Pitti Filati exceeded our initial expectations”, says Raffaello Napoleone, CEO of Pitti Immagine, “and offers important, dynamic confirmation of the data recorded by the Italian knitting yarn industry in the first few months of 2010 (according to Sistema Moda Italia, in the first three months, industrial production for the sector registered an increase of + 8.6%).

Our exhibitors have worked very hard over the last few days and were able to meet with all the top international buyers and style bureaus who came to Florence to carry out research, as well as to find and buy the most suitable yarns for their winter 2011 collections.

These figures and signs clearly prove that knitwear is once again an important market player and confirm the importance of Italian yarns in high end production. The excellence of the products on display has, once again, made Pitti Filati an unmissable event”.

There was a good performance from more or less all the foreign markets, with substantial increases for the United Kingdom (+ 16%), Holland (+ 40%), Turkey (+ 18%), China and South Korea, the doubling of buyers from Russia and excellent results for Germany, the United States, Spain and Japan.

Once again Germany came out on top in terms of buyer attendance (389), followed by the United Kingdom (302), France (212), the United States (209), Spain (115), Japan (113), Hong Kong (104), Switzerland (88), Holland (78), Turkey (71), Russia (64) Sweden (56), China (41), Austria (33) and Belgium (27).

Over the three days of the fair, the well-established synergy with PRIMA Moda Tessuto also received a lot of positive comments, and the attendance figures for the event was further proof that the combination with fabrics really works and constitutes an extra service for international buyers.

Buyers and journalists were unanimous in their enthusiasm for Move!, the new Pitti Filati Spazio Ricerca – under the artistic direction of Angelo Figus and Nicola Miller - also realized thanks to the excellent work carried out by students from Polimoda Florence, who produced the garments presented.

We should also mention the success of the “Feel The Yarn” competition (the result of cooperation between Toscana Promozione, C.P.F. - Consorzio Promozione Filati and Pitti Immagine), dedicated to aspiring knitwear designers from five international fashion schools, who presented garments realized using yarns from a selection of Tuscan companies. This morning,the international jury of journalists and experts and the public attending Pitti Filati, who were invited to cast their votes over the first two days of the event, unanimously proclaimed the winner: Viola Widjaja, from the Fachhoschule, a fashion school in Trier, Germany.

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