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Fashion designer Justin Alexander selects Centric PLM
Jun '18
Courtesy: Centric Software
Courtesy: Centric Software
Centric Software has announced that Justin Alexander, the award-winning designer of wedding dresses and accessories, has successfully gone live with Centric Software’s Product Lifecycle Management (PLM) solution for small to medium enterprises, Centric SMB. Centric Software provides enterprise solutions to fashion, retail, footwear, and luxury industries.

Justin Alexander selected Centric PLM in February 2018, after considering several leading vendors. The business chose to implement Centric SMB, Centric’s flexible, cloud-based SaaS PLM solution for small to medium brands. The project was completed in just six weeks, going live according to schedule in April 2018.

Justin Warshaw, president and co-creative director at Justin Alexander said, “We started this PLM project because we have become a design house more than a bridal manufacturer, and we needed to put a foundation in place that would prioritise creative work while leveraging our manufacturing knowledge. We chose Centric SMB because we knew that the platform would help our large team of designers and license partners to collaborate and communicate instantly and digitally, reducing the laborious and time-consuming work of manual data entry and consolidation.”

“When we had a chance to demo the software, we thought it was a perfect fit because of the different configurations available and of how user-friendly the whole experience was. The Excel-like interface and the ability to work across different countries and currencies were stand-out features for us. We couldn’t wait to get started,” he added.

Justin Alexander’s implementation of Centric SMB went smoothly, and initial feedback from the team is excitement to get started with a new way of working and they’re looking forward to the benefits of improved data accuracy.

Warshaw said, “We have just gone live with Centric SMB; implementation was right on schedule. We are eliminating time-consuming, manual data entry in multiple spreadsheets and finding all our data in a single digital space. Now, sketches and prototypes are immediately visible on the PLM platform and people can give feedback at every stage in the design and product development process. Centric SMB is helping us to speed time to market, cut costs and errors, and save us time so our teams can focus on creative innovation.” (GK)

Fibre2Fashion News Desk – India

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