;
Home / Knowledge / News / Information Technology / Engage121 to streamline dressbarn's social media outreach
Engage121 to streamline dressbarn's social media outreach
06
Jun '11
Engage121 Inc., a software firm specializing in customer relationship management through social media, announces that dressbarn, a leading national specialty retailer of apparel for women, has selected the Engage121 Enterprise portal as their social CRM solution.

"Engage121 is an excellent solution to many of our needs," said Lisa Amato, manager, social media & cause marketing for the dressbarn brand. "We're able to better manage and monitor our engagements across channels and track our progress while connecting directly with our customers every day."

Engage121 is a social CRM application with multi-platform capability that empowers companies to easily identify, listen to and engage with their customers. Its business solutions-based approach will allow dressbarn brand managers to immediately reach new customers, seamlessly resolve client issues and continually provide relevant localized content to existing customers.

"We look forward to supporting dressbarn's social CRM program," said Jon Victor, Engage121 CEO. "dressbarn represents a rich opportunity to leverage customer feedback across various social media platforms for brand development and customer engagement. Engage121 will help the company systematically evaluate its social media campaigns and pinpoint which content efforts were most successful."

dressbarn, a brand of Ascena Retail Group Inc., is a leading national women's specialty apparel retailer offering quality casual, career and special occasion fashions. dressbarn stores carry styles in sizes 4 to 24, as well as shoes and accessories. Today, dressbarn operates over 830 stores in 47 states.

Engage121 Inc


Must ReadView All

12 Asian garment firms to operate in Haiti by mid-2019

Apparel/Garments | On 13th Dec 2018

12 Asian garment firms to operate in Haiti by mid-2019

At least a dozen Asian garment manufacturing companies will start...

Pakistan evolving export-oriented policies: top official

Textiles | On 13th Dec 2018

Pakistan evolving export-oriented policies: top official

Pakistan is evolving export-oriented policies and is committed to...

No-deal Brexit would drop output, UK firms caution: survey

Textiles | On 13th Dec 2018

No-deal Brexit would drop output, UK firms caution: survey

British businesses expect a sharp drop in output if the United...

Interviews View All

Deepak Jain, Baggout

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Saket Garg, Garg Corporation

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Nitin Bhatia, Trend Arrest

Nitin Bhatia
Trend Arrest

Setting up a brand for online selling is easy, but running the brand is not

Gagan Gulati,

Gagan Gulati

PG Silk Mills Private Limited had a humble start with a hand-dyeing unit....

Sarah Perkins,

Sarah Perkins

Fairfax, Virginia-based Specialty Graphic Imaging Association (SGIA) is a...

Akshat Chaudhary,

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Kerem Durdag, Biovation II LLC

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Giulio Cesareo, Directa Plus SpA

Giulio Cesareo
Directa Plus SpA

Established in 2005, Direct Plus SpA, is one of the largest producers and...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Igor Chapurin, Chapurin

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Sidharth Sinha, Sidharth Sinha

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Priya Somaiya, Usha Social Services

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search