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'Practical RFID in Retail' – BRC & DTI looking beyond the hype

03 Mar '06
2 min read

The British Retail Consortium informs that BRC and DTI have joined together to hold a conference on Radio Frequency Identification (RFID), a technology which is being hailed as a revolutionary solution for retailers to gain a competitive advantage.

Today's retailers face price deflation, intense global competition and increasingly sophisticated consumer demands.

'Practical RFID in Retail' – organised by retailers for retailers – will provide an invaluable opportunity to assess the business case for RFID. Beyond the hype, RFID has huge potential for improving the efficiency of the supply chain. In addition, it can help with improving availability, managing stock levels and gathering accurate data on products.

Details:
'Practical RFID in Retail'
March 22, 2006
DTI Conference Centre
No 1, Victoria Street, London

Delegates will hear from retailers who are already trialling the technology, and the event will provide an insight into RFID on cartons, totes and high value items. With both case study presentations and hands-on demonstrations, the event will help retailers looking to implement the technology who need to understand the practical implications and contribution to the business case.

The one-day conference is designed for retail professionals working in logistics, the supply chain, operations, IT, business development, strategy and finance.

BRC is the lead trade association for the UK retail industry. It is representing the whole range of retailers, from the large multiples and department stores through to independents, selling a wide selection of products through centre of town, out of town, rural and virtual stores.

The British Retail Consortium

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