Home / Knowledge / News / Apparel/Garments / UK's Argos partners Emma Bunton for kidswear range
UK's Argos partners Emma Bunton for kidswear range
19
Nov '11
UK's Argos, a multi-channel retailer of general merchandise and home products, has announced its collaboration with Emma Bunton, former singer of Spice Girls, who would design a baby and kidswear collection for the retailer's recently launched clothing category.

The tie up is first of its kind both for the retailer and Bunton. The clothing range, which is likely to hit the markets both online and offline by January next year, would portray a 99-piece collection for girls and boys from newborn to 10-year old.

The collection designs are greatly inspired by Bunton's own life and family, as the skull and cross-bone T-shirt designs have been designed while drawing inspiration from Bunton's four-year old son Beau's likings. Other designs include dog prints on party wears for girls, while the guitar print hoodies' designs on boyswear echoes Bunton's love for music.

Bunton is known and adored for being a fashionable industrious mother and thus was a natural pick for designing the kid's collection for Argos, Emily Jacobs, Business Development Manager at Argos said. She added that they are quite sure that customers would like the detail and the premium quality of their collection which would be offered at great value prices.

She further said that their foray into kidswear segment has been well-accepted as a natural expansion of Argos' existing range, and the collection designed by Bunton would take their kidswear segment to new highs.

Argos presently operates 750 stores across the UK and Ireland, and each year caters to more than 130 million customers through these outlets. During the year till February 2011, the retailer clocked a sales turnover of £4.2 billion.

Fibre2fashion News Desk - India


Must ReadView All

US announces final CVD on fine denier PSF from China, India

Textiles | On 19th Jan 2018

US announces final CVD on fine denier PSF from China, India

The US secretary of commerce Wilbur Ross recently announced the...

EU consumers to gain from cheaper, safer, better e-payments

Apparel/Garments | On 19th Jan 2018

EU consumers to gain from cheaper, safer, better e-payments

European consumers can now reap the full benefits of paying online...

Courtesy: Epson

Textiles | On 19th Jan 2018

Epson's new SC F2100 enhances DTG printing

Epson, a leader in inkjet printers and digital textile printing...

Interviews View All

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Urmil Arya

Sushila International, a well established textile organisation established ...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search