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Nikki Rich Clothing to debut on Shop channel Japan
17
Jul '13
Nikki Rich Clothing to Debut on Shop Channel Japan... Bon Jovi's Richie Sambora and Nikki Lund are off to Japan.

Scheduled to be in the studio of Shop Channel Japan in August, Nikki Rich Clothing is poised to make its spectacular debut in the marketplace.

With over 100 billion yen annual sales, the number 1 TV shopping company brand in Japan, reaching 27.46 million households, boasts 24 hour Live Broadcasting, 365 days a year, through CATV, Satellite TV, terrestrial TV, and IPTV.

In addition, ShopChannel Japan operates Internet shopping, mobile shopping, and catalog shopping.

Richie and Nikki are excited to take elements of their fall 2013 Collection overseas. After receiving critical acclaim in the states from publications including WWD and Apparel News, the dynamic designing duo were asked to bring key pieces to the very discerning Japanese marketplace.

Richie said, “I have traveled the globe many times over and have great respect for all that ShopChannel has accomplished. Well respected for what they do, they have an unyielding, global position as pioneers in household shopping.

"Nikki and I are excited to build a relationship with ShopChannel, a company that we respect and that reciprocally respects our brand."

Nikki showed the same sentiments when she said, “Knowing as much as I do about fashion and culture in Japan, it is a tremendous honor and great opportunity to have been chosen to debut our clothing on ShopChannel.

"Richie and I look forward to this amazing adventure."

Shop Japan curates its offerings from all over the world, but they are especially discerning about fashion. It is known that only items that buyers are convinced of in terms of trends, fabrics and other factors are procured.

Other items, including a line from Nikki Rich, appropriately called “Niche,” are specially developed for Shop Channel in a unique process of collaboration.

Shop Channel's buyers are infamously uncompromising and selection of items can often take more than a year of discussion before purchase orders are made. Considering the Nikki Rich Fall 2013 Collection only had its US debut in March, we think we have some fans in Japan.

Nikki Rich Clothing


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