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US Jump at Pure!
Feb '10
US lifestyle brand Jump will be launching their footwear collection to the UK at Label this 14|15|61 February 2010. Dedicated to providing the discerning individual with inspiring designs and directional fashion, the athletic sneaker brand which originated in 1975 in Taiwan, has now globalised. Stocked in top retailers across Asia, Europe, Latin America, the USA and Canada, Jump is now set to take the UK by storm.

Jump will be showcasing two lines at the show, Jump Deluxe and Taboox Jump. Paying homage to its sneaker heritage, Jump Deluxe has a definitive convergence of high-end street and daring luxury. The Autumn/Winter 2010 collection builds upon its existing success in high cut sneakers by updating its traditional usage of patent leathers and exotics with supple pebble grain leathers, nubucks and nappas. A more casual style will offer nautical inspired deck shoes that boast an aggressive sneaker edge, as well as boots both military and esoteric. The collection takes on a decidedly natural colour story with browns, tans and taupes.

Special limited edition collection, Taboox Jump is designed in collaboration with Taboo from The Black Eyed Peas. The line was launched in Saks Fifth Avenue in the US, in D-mop in Hong Kong and with International Gallery Beams in Japan and the brand is now set to share the same success in the UK.

French footwear label Redskins has been added to the line up. Founded in 1984, Redskins now produces several leather and textile collections for men and women each year, and is stocked in over 1200 retailers worldwide. The attention to detail, choice of skins and a perfect production mean the AW10 collection will not disappoint.

Danish brand, RÜTME, have signed to exhibit their new collection at Label. The Autumn/Winter 10 collection plays with shapes, splashy colours and prints based on dreams and fantasies creating a new look for young, urban and energetic girls.

This debut collection samples inspiration from the music industry greats including Lucy Love, CocoRosie and La Roux' singer Elly Jackson. Baggy pants, oversize tops and vests combining the functionality of sportswear with vintage colours. Elaborate fashion detailing such as puffed shoulders and highly detailed graphics.

Sitting alongside RÜTME, young causal brand HUMÖR draws inspiration from electronic music. The collection consists of work wear, sportswear and classic clubwear. Streetstyle from Tokyo, Berlin, London and New York plays a part in the range as well as colours and graphics from the 70s and 80s. Oversize tops, cheerful colours, hippy style knitwear and cyber influenced designs.

For over 35 years, Puffa has been synonymous with British sporting excellence, providing a unique combination of lightweight warmth, classic style and durability. The pioneer of quilted clothing will be showcasing their latest collection at Label introducing a variety of lengths from long line to shorter jackets to quilted giblets. Details include fur trimmed hoods and union jack

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