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New Marketing Rules: Ready or Not?
New!
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It'd be pretty hard not to be familiar with the tools associated with social media by now...blogs, podcasts, online video, RSS, customer review sites, social networking, webinars and so on.
When I look at various websites or speak with some B2B marketers though, I still see a big gap in understanding
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Power to Purchasing
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With the downturn affecting virtually every industry, companies are looking for cash. There's no easier way to generate quick cash without salary cuts, bonus reductions or painful layoffs than to find cost savings in purchasing...
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Fate of Mediators
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World is expanding like the theory of big bang. Every next existing or new organization is trying hard to be a part of world expanding business. Organizations are promoting their products by their cranky ideas of advertisement, to attract the customers...
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Resilience: The Need of the Hour
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A recession is a prolonged period of time when a nation's economy is slowing down, or contracting. Such a slow-down is characterized by a number of different trends, including people buying less stuff, decrease in factory production, growing unemployment, slump in personal income & an unhealthy stock market...
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